Strategy for Passive Real Estate Investing

At Wilkinson, we strategically focus on Value-Add and Core Plus multifamily real estate investments where we are able to control revenue and expenses in order to improve Net Operating Income. Multifamily is our focus as it has historically outperformed other commercial real estate asset classes, and is a great hedge against inflation. In the multifamily asset class, we own hundreds of units across multiple properties and multiple markets producing a diversified cash flow and diversified risk.

Apartment Seating

Strategy

We seek to identify real estate investment opportunities in rapidly growing markets with diverse, local economic dynamics that provide growth potential and significant barriers to entry. Wilkinson has a proven track record of increasing the value of each of our properties through our value-add and core-plus strategies, with an average increase over purchase price on multifamily properties of 70.5%. 

Our Strategy

Successful Implementation Of Business Plan

Careful Screening

For each new acquisition, we evaluate approximately 80–100 properties and select the ones with the greatest potential for added value.

Our firm targets middle-market workforce housing (class B ad C assets). These properties are historically more resilient to the effects of localized economic fluctuations and have greater stability in value overall.

Disciplined Buying
Planning and Implementation

We target apartment communities where the most value and improvement can be created. We reposition assets in the marketplace by rebranding and stepping up the look and feel of the property.

By setting realistic and attainable goals, each community we have acquired, improved, and sold has met or exceeded our expectations.

Conservative underwriting

Careful Screening

For each new acquisition, we evaluate approximately 80–100 properties and select the ones with the greatest potential for added value.

Disciplined Buying

Our firm targets middle-market workforce housing (class B ad C assets). These properties are historically more resilient to the effects of localized economic fluctuations and have greater stability in value overall.

Planning & Implementation

We target apartment communities where the most value and improvement can be created. We reposition assets in the marketplace by rebranding and stepping up the look and feel of the property.

Conservative Underwriting

By setting realistic and attainable goals, each community we have acquired, improved, and sold has met or exceeded our expectations.

Value-add Strategy

We acquire properties that have the potential for enhancement through various means such as improving operational efficiency, renovations, rebranding, and more. The goal of our value-add strategy is to increase the property’s rental income, improve its physical condition, and ultimately boost its overall value.

Russ Wilkinson for PNWU
Young economists accountants or financiers and investors are reviewing budget documents and using notebooks and calculators to study the impact and risk assessment of corporate investment management

Core Plus Strategy​​

The core plus strategy aims to strike a balance between stable income generation and long-term appreciation. Core Plus properties are typically well-located and may already produce reliable rental income, but they may also offer some opportunities for improvement or growth.

Acquiring Investment Assets

At Wilkinson, we take a purposeful and precise approach when evaluating potential acquisitions in the multifamily real estate sector. Our acquisition criteria are carefully crafted to target Value Add and Core Plus properties, where we have the ability to exercise control over both revenue and expenses, resulting in a significant enhancement of Net Operating Income. To ensure a well-diversified cash flow and effectively manage risk, we have curated a portfolio consisting of numerous units across multiple properties and markets. By meticulously adhering to our detailed acquisition criteria, we can leverage the proven success of the multifamily sector and deliver sustainable returns for our valued investors.

Acquisition Criteria​

We use the following criteria to identify the best investment properties; although an individual property we acquire might not meet all criteria:

  • Major Growth Market
  • Attractive Property Type
  • Market-Rate Rents
  • Confirmed Growth
  • Year 2000 or Newer Construction
  • Favorable Purchase Price
  • Confirmed Growth – Assessment Evaluation of location based on demographics, local growth plan and in-person visits to review the market. The Fund Manager will strive to acquire Fund assets in five- to 10-year growth paths in order to achieve optimal investment exits.

  • Year-2000 or Newer Construction – Older properties will be considered if the Sponsor or its Affiliates believe they are in a B+ or better location with a significant value-add story.
  • Favorable Purchase Price – We will seek to negotiate purchase prices at or below replacement cost.

Managing Investment Assets

The asset management team at Wilkinson utilizes a unique, hands-on approach to managing all assets. We build a detailed business plan for each asset and follow it closely to make sure it provides the returns our property investors expect.

Our real estate investment properties include a wide range of upgrades, designed to satisfy our resident demographic.

With an extensive list of vendor partners, Wilkinson gets the best pricing on goods and services purchased, creating more value for each asset.

The Wilkinson asset management business plan includes daily monitoring of occupancy, trends in the industry, and financials to make sure there are no issues. If corrective actions are needed, they can happen quickly.

Our company commits to being completely transparent with our clients so that they can be assured that their assets are being managed at the highest level to create growth and value.

Robust LP Financial Reporting Capabilities

Aggressive Property Taxes Appeals

Revenue Management

Cost Segregation Analysis

Debit Management And Reporting

Occupancy And Trend Monitoring

Expense Management And Reduction

Capex Planning And Implementation

Portfolio

Over the past 30 years, we have transacted over $3.0 billion in real estate. Take a look at the current properties in our portfolio, recently sold properties, and upcoming properties!

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